The Marketing frame is used to indicate all the information necessary to sale a frame.

Product state in the catalog

For further information, click on the following link: IWICATALOG - Statut et état des produits.

Price

Used to indicate the price(s) of the frame.

Used to fill in the customs code of the frame (Harmonized System Customs Code).

Joint spring: to indicate if the frame has spring-loaded or non-spring-loaded sides
Main material of the front: to precise the front material
Main material of the side: to precise the side material
Type of user: to indicate to which wearer the frame is applicable (man, woman, child, unisex)
Type of use: to indicate the use of the frame (standard, sport, safety)
NRF color (US only) : color of the frame according to the National Retail Federation code (US only)
Additional specifications: for any additional information to differentiate the frame or sunlenses (e.g. type or style of bridge, sleeve). This information is replaced in the Opto11 by the essential characteristics.
Essential characteristics: the blueGenerate sentencebutton is used to automatically generate the text. This one can be modified and is accessible on mass updates (IWICATALOG- Mass update). For further information, click on this link IWICATALOG - Devis normalisés.
Small image : to indicate the URL of the image you wish to transmit in EDI catalogs