The Marketing tab allows you to enter all the information needed to sell the lens.

Product state in the catalog

For further information, follow this link: IWICATALOG - Status and situation of the products

Product information

Product information: this frame contains information relating exclusively to the SF6. To add a data, push the + button in the header bar to see the window below:

• Information: select the appropriate label

• Value: enter a value

📣 Do not forget to validate in order to insert this data in the table and to save to access new tabs. 

Find below the description of the SF6 existing values and those you can create to feed the Information.dat file:

• 02 = technical description of the product

• 03 = marketing description

• 05 = order information

• 06 = delivery notes

• 07 = delivery range restrictions

• 09 = MDD note

• 30 = image file

• 40 = URL to image file

• 42 = URL to technical description file

• 43 = URL to marketing description

• 45 = URL to order information

• 46 = URL to delivery notes

• 47 = URL to delivery range additions

• 49 = URL to MDD note

• 80-99 reserved for internal information from lens manufacturers

Refund

This frame is reserved for the French Market. It is used to indicate the class refund of a product.

Products page

For further information, follow this link: IWICATALOG - Product sheets / Complementary information

SF6 characteristics

• Balancing lens terms (%): to indicate that the balance lens costs xxx% of the original price. Data 7 in position 64 in the file LensType.dat

• Balancing lens coating terms (%): to indicate that treatments for balance lens cost xxx% of the original price. Data 8 in position 68 in the file LensType.dat

• Commercial range: Three values are possible: Standard, Brand or Eco. Data 9 in position 71 in the LensType.dat file